Last Updated on September 11, 2026
44pixels Limited ("we," "us," "our," or "44pixels") is committed to protecting your privacy. This Privacy Policy explains how your personal information is collected, used, and disclosed by 44pixels Limited.
This Privacy Policy applies to all mobile applications, websites, or services (collectively, the "Apps") developed and published by 44pixels Limited. By accessing or using our Apps, you signify that you have read, understood, and agree to our collection, storage, use, and disclosure of your personal information as described in this Privacy Policy.
We may collect the following types of personal data from Apps users and those who contact or register with us. This may include:
User Content: This consists of any text, images, documents, or other content you input, upload, or generate through the Apps.
Contact Information: When you contact us via email or a support form within the Apps, we collect your name, email address, and any other content included in your message. In some of our Apps, we may also ask for your email address or phone number for registration, authentication, or communication purposes. However, this information is only collected in Apps where it is necessary for the functionality or services provided.
Registration Information: For certain Apps, we may require you to create an account to access full functionality. In such cases, we will collect the information you provide during the registration process, which may include your name, email address, password, and other relevant details.
When you use our Apps, we may automatically collect certain information about your device and usage patterns. This may include:
Device Information: We may collect information about the device you use to access the Apps, including the device type, operating system, browser type, language, referring/exit pages, device identifiers (such as IDFA and IDFV), IP address, and mobile network information.
Usage Information: We may collect information about your interactions with the Apps, such as access times, screens viewed, features used, and in-app purchases.
Location Information: We may collect approximate location information from your device's IP address.
Cookies and Similar Technologies: We and our third-party partners may use cookies and similar tracking technologies to collect information about your interactions with the Apps and other websites and apps. This information may be used to, among other things, analyze and track data, determine the popularity of certain content, deliver advertising and content targeted to your interests, and better understand your online activity.
We may use the information we collect for various purposes, including to:
We may share your personal information in the following situations:
We may also share aggregated or de-identified information, which cannot reasonably be used to identify you.
We may display, include, or make available third-party content (including data, information, applications, and other products/services) or provide links to third-party websites or services ("Third-Party Services").
You acknowledge and agree that 44pixels Limited shall not be responsible for any Third-Party Services, including their accuracy, completeness, timeliness, validity, copyright compliance, legality, decency, quality, or any other aspect thereof. 44pixels Limited does not assume and shall not have any liability or responsibility to you or any other person or entity for any Third-Party Services.
Clara is an AI receptionist. To answer calls on your behalf, respond to callers, and produce call recordings, transcripts, and summaries, we use specialized third-party service providers to process call audio, transcripts, and related content.
We are committed to transparency regarding what data is shared and with whom:
Twilio (Telephony & SMS): Provides call connectivity, phone numbers, and text message delivery. Call audio and message content pass through Twilio's network.
ElevenLabs (Voice AI & Transcription): Powers Clara's conversational voice agent, including real-time speech processing, speech-to-text transcription, and voice synthesis.
Deepgram (Transcription): Provides speech-to-text transcription as a secondary transcription service.
OpenAI, Groq, and Google (Language Models): Provide the large language models used to understand conversations and generate call summaries, message drafts, and related analysis from transcripts.
Google Cloud and Firebase (Hosting & Storage): Host our infrastructure and store your data, including call recordings, transcripts, and summaries.
Cloudflare (Content Delivery & Storage): Provides content delivery and storage infrastructure.
Regardless of the provider, we enforce the following strict data privacy standards to ensure your information is handled with the highest level of care:
Equal Protection Guarantee: We confirm that every third-party provider listed above is contractually required to provide the same or equal protection of your personal data as set forth in this Privacy Policy. They must maintain appropriate technical and organizational safeguards to secure your information.
No Model Training: Under our specific service agreements, your personal data, call recordings, and transcripts are not used by our AI providers (ElevenLabs, Deepgram, OpenAI, Groq, and Google) to train their generally available AI models.
Purpose Limitation: These providers process your data solely for the purpose of delivering the specific services requested by you. They are prohibited from using this data for any secondary purposes.
Secure Transmission: Transcripts, summaries, and related content are transmitted between our systems and these providers via encrypted connections to prevent unauthorized access during transit.
Acknowledgment: By creating a Clara account and using the service, you acknowledge that content processed on your behalf, including call audio, transcripts, and summaries, is transmitted to and processed by these third-party providers as described in this section.
Where you choose to connect Clara to a Google account (for example, to read or create calendar events, or to access Gmail), Clara requests access through Google's APIs and only with your explicit consent. You can disconnect Clara at any time from within the app or from your Google Account permissions page.
Limited Use commitment: Clara's use and transfer of information received from Google APIs to any other app will adhere to the Google API Services User Data Policy, including the Limited Use requirements. The use of raw or derived user data received from Workspace APIs will adhere to the Google User Data Policy, including the Limited Use requirements.
In practice this means:
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
We take reasonable measures to protect your personal information from loss, theft, misuse, and unauthorized access, disclosure, alteration, and destruction. These measures may include:
However, no security system is impenetrable, and we cannot guarantee the security of our systems 100%. In the event that any information under our control is compromised as a result of a breach of security, we will promptly investigate the situation and, where appropriate, notify affected individuals as soon as reasonably possible and in accordance with any applicable laws and regulations.
When we share your personal information with third-party service providers, we ensure that these parties also maintain adequate security measures to protect your data.
You may update, correct, or delete your account information at any time by logging into your account or contacting us at [email protected]. Please note that we may retain certain information as required by law or for legitimate business purposes.
With your consent, we may send promotional and non-promotional push notifications or alerts to your mobile device. You can deactivate these messages at any time by changing the notification settings on your mobile device.
Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work more efficiently and to provide information to the website owners.
Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove or reject browser cookies. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of our offerings.
For more information about cookies and how to manage your preferences, please refer to your browser's help documentation or visit www.aboutcookies.org.
You may opt out of receiving promotional emails from us by following the instructions in those emails or by contacting us at [email protected]. If you opt out, we may still send you non-promotional emails, such as those about your account or our ongoing business relations.
Our Apps are not intended for children under the age of 13 ("Children"). We do not knowingly collect personally identifiable information from Children. If you are a parent or guardian and you believe that your Child has provided us with personal information, please contact us at [email protected] so that we can delete it. We comply with the requirements of the Children's Online Privacy Protection Act (COPPA) and similar laws worldwide.
We may update our Privacy Policy from time to time. If we make material changes to how we treat your personal information, we will post the new Privacy Policy on this page and notify you by email or through a notice on our platforms. Your continued use of the Apps after the changes have been made will constitute your acceptance of the changes.
44pixels Limited is based in the United Kingdom, but our data processing activities may involve the transfer of personal data to countries outside the UK/EEA. In particular, please note that your personal data may be transferred to and stored in countries where our third-party service providers operate.
We take appropriate steps to ensure that your personal data receives an adequate level of protection when transferred outside the UK/EEA. We rely on appropriate safeguards, such as Standard Contractual Clauses approved by the European Commission or the UK's International Data Transfer Agreement (IDTA), to ensure the lawful transfer and protection of your personal data.
By using our Apps and providing your personal data, you acknowledge and agree to the transfer, storage, and processing of your personal data in countries outside the UK/EEA. If you have any questions or concerns about the international transfer of your personal data, please contact us using the information provided in the "Contact Us" section below.
If you are in the UK or EEA, you have certain rights under the UK GDPR and EU GDPR respectively, including the right to:
If you wish to exercise any of these rights, please contact us at [email protected]. We will respond to your request within one month, in accordance with applicable law. In some cases, we may require additional information to verify your identity before fulfilling your request.
You also have the right to lodge a complaint with the Information Commissioner's Office (UK) or your local data protection authority in the EEA.
When you call a business that uses Clara, our AI assistant may offer to send you a follow-up text message (for example, a booking confirmation or a link you requested). A text message is only sent after you verbally consent during the call.
Message types: Transactional only - messages are directly related to the reason you called. We do not send promotional or marketing SMS messages.
Frequency: One message per call, unless you specifically request more.
Opt-out: Reply STOP to any Clara message to be removed immediately. Reply HELP for assistance. Standard message and data rates may apply.
No third-party sharing: SMS opt-in information and phone numbers collected for SMS messaging are not shared with third parties for marketing purposes.
For more detail, see our SMS Consent page.
If you have any questions about this Privacy Policy, please contact us at:
44pixels Limited
