When you call a customer, caller ID controls which number shows up on their phone: your own number, or your Clara number. You can change it whenever you want, and it applies to every outgoing call you make.
Caller ID is part of the Pro plan.
How to change your caller ID
- Open the Clara app
- Go to the Business tab (bottom right)
- Tap Phone Setup
- Tap Outgoing calls
- Tap Caller ID and choose the number you want customers to see
The next call you make goes out with the number you picked.
Which number to choose
Your Clara number. Customers see the same number whether they call you or you call them. When they call back, Clara answers, and the call is logged with everything else. Pick this if you want one number customers can save and rely on.
Your own number. Customers see the line you’re actually calling from and reach you directly when they call back. Pick this if you’d rather keep those conversations on your own line.
Either way, showing a consistent number matters. People are less likely to answer a number they don’t recognize, so a callback from an unfamiliar line can read as a cold call even when it’s a business they rang that morning.
What caller ID doesn’t change
- Incoming calls. Anyone calling your Clara number reaches Clara exactly as before.
- Your call history. Outgoing calls are recorded the same way whichever number you show.
- Your Clara number. Changing your caller ID doesn’t release or replace the number itself.
Related guides
- Using your Clara number as your business number
- Choosing a Clara number
- Setting up Live Call Transfers
Still need help?
If your caller ID isn’t showing the number you picked, reach us at [email protected] and someone from our team will help you out.