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Clara for Builders

You're on a jobsite. Your phone is in the truck.

Explore how Clara can help your builders business succeed

Clara AI receptionist for builders
Does this sound familiar?

When you're walking a jobsite, you can't keep the phone on you. Most builder calls are estimate requests. And most estimate requests go to whoever picks up first. Builders at work Builders workspace Builders service in progress You're three jobsites in by lunch supervising crews, walking framing, meeting an inspector. The phone rings, you miss it, and the homeowner is already talking to the next builder. Clara answers every call, captures the project details, and gets the lead back to you while it's still warm.

For a general contractor, the phone is a constant interruption you can't actually answer. You're walking a slab pour, you're up in the attic checking a vent stack, you're meeting an inspector for a framing sign-off — the phone rings, you can't get to it, and by the time you do, the missed call list is six deep. The same pattern repeats every day. Most contractors handle it by calling back at the end of the day. Most callers don't wait that long.

Remodel and addition leads are particularly time-sensitive because homeowners almost always call multiple contractors. Research published in Harvard Business Review found that businesses contacting a new lead within five minutes are 100 times more likely to make contact than those waiting thirty. For a kitchen remodel worth $40,000 or an addition worth $150,000, the builder who answers the phone has a significant edge — they get the site visit, they set the frame for the bid, and they're the one every other quote is compared to.

Research from Invoca puts the small-business missed-call rate at around 25%. For general contractors — physically on a jobsite most of the working day, often with crews to manage and clients to walk through plans — the real rate runs higher. Each missed call is potentially a job worth tens of thousands of dollars; even a small share of those that convert adds up to significant revenue over a year. The competing builder isn't winning on price or skill. They're winning by answering the phone.

Estimate requests — Clara handles this for builders

Estimate requests

Remodel projects — Clara handles this for builders

Remodel projects

Addition inquiries — Clara handles this for builders

Addition inquiries

Repair callouts — Clara handles this for builders

Repair callouts

Change orders — Clara handles this for builders

Change orders

Subcontractor coordination — Clara handles this for builders

Subcontractor coordination

Permit & inspection follow-ups — Clara handles this for builders

Permit & inspection follow-ups

After-hours leads — Clara handles this for builders

After-hours leads

When customers call, Clara can...

  1. Ask what kind of project they're planning
  2. Confirm the scope — remodel, addition, repair, or new build
  3. Get the project location and ZIP code
  4. Capture timeline and budget range if shared
  5. Save their name and number so you can call back prepared
Hi there, you've reached Bridge & Beam Construction. I'm the virtual assistant, how can I help you today?
Hi — I'm looking to remodel our kitchen and wanted to get a sense of what you'd charge. It's a pretty dated 1990s kitchen, we're in Austin.
Happy to take down the details and have someone call you back. Are you planning a full gut remodel or more of a cosmetic refresh?
Pretty much a full gut. We also want to take out a wall — open it up to the dining room.
Got it — full remodel with a wall removal. Do you know if that wall is load-bearing, or has that not been checked yet?
Honestly not sure. It runs along the side of the kitchen.
No problem, that's something the team can confirm on a site visit. What's your timeline — hoping to start soon, or sometime later this year?
We'd like to get started in the next couple of months if possible.
Understood. Can I grab your name and the best number to reach you?
Jessica Romero. 512-555-0184.
Thanks Jessica. And what's the ZIP for the project?
78704.
Perfect, that's in the service area. Mark's on a site walk right now, but I'll get all of this to him. He'll call you back this afternoon to schedule a site visit. Anything else I can help with?
No, that's everything, thank you.
You're welcome, Jessica. Mark will be in touch shortly. Have a good day!

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Solo

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£49.99
/month 7-day free trial

One person. Every call covered

Download on the App Store Get it on Google Play
Answers calls 24/7
20+ natural-sounding voices
Call summaries, transcripts, and recordings
Spam filtering and urgent flags
Make and receive calls, all in one place
Call forwarding, keep your number
Live chat support

Teams

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One business, multiple people, total coverage.

Everything in Solo, then:

Multiple users on one account
Shared phone numbers
Call routing to the right person
Web dashboard
Call summaries sent to email
Priority support

Frequently Asked Questions

Can Clara handle estimate requests for builders?

Yes. Clara asks the right opening questions — what kind of project, scope, timeline, location — and captures the details so you can prep before calling back. You get a written lead summary the moment the call ends.

Will Clara know what to ask about a remodel or addition?

Clara is configured for the questions builders actually need answered: full gut vs. cosmetic, square footage, wall removals, timeline, budget range, whether plans are already drawn. You can customize the questions at any time.

Can Clara screen out tire-kickers from serious leads?

Yes. By asking about timeline, scope, and budget up front, Clara gives you the signals you need to decide who's worth a callback today and who can wait. Every lead is summarized so you can triage in seconds.

What if a client calls about an existing project?

Clara takes a message with the details — change order, schedule question, punch list item — and flags it so you can follow up when you're free. The caller is told you'll be in touch shortly.

Does Clara work after hours and weekends?

Yes. Clara answers 24/7. After-hours leads are captured the same way — name, project, location, timeline — so you can call back first thing without losing the lead overnight.

Will callers know they're speaking to AI?

Clara introduces herself as the virtual assistant and sounds natural — most callers continue the conversation without thinking about it. You can adjust how Clara opens the call to fit your brand.

Can Clara give out pricing or square-foot rates?

You decide. Clara can share a ballpark range, your minimum project size, or simply let callers know you provide a written estimate after a site visit. You're in control of what Clara says about pricing.

Do I need a new phone number?

No. Clara works with your existing business number. Set up call forwarding and Clara starts picking up when you can't.

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